If you recall from our opening post, our Beervana will not be cloudy organic IPAs, ironic tattoos, fixie bikes, kickball leagues and stripper steakhouses. Well maybe some of those or maybe not. Our path to beer city greatness will be unlike any other. Still, Portland offers arguably the world's best example of beer culture and I fully intend to discover the hallmarks that make it successful, document the commonalities with the Valley and reveal the untapped expressions that we have here.
I'll be attending the Beer Bloggers Conference to attend sessions that will help improve my writing. There will be networking and of course partaking in the thing that we all write about. If you're skeptical about whether a Beer Blogging Conference can avoid being a boondoggle, you are not alone. Should it turn out that the conference itself is an excuse to drink beer and hang out, I've got a few back-up plans.
Really, I do.